#BDSM There's no such thing as the wrong ticket price; there are only audiences who have no chance of buying a high-ticket product. I just touched on a sore spot in digital marketing and luxury sales. This is one of those truths that many people avoid facing because it hurts the strategist's ego: the problem is rarely the price, it's the mental (and financial) zip code of the person viewing the offer. Trying to sell a high-ticket product to someone focused on just surviving the month is like trying to sell a Ferrari to someone who doesn't have money for the toll. It's not that the car is bad; it's that the buyer's context makes the transaction unfeasible. And this reality is evident here. Here are the three pillars that support my statement: Money is Relative, Priority is Absolute. For an audience that earns R$10k/month, a R$200k mentorship is a "life-threatening risk." For someone who earns R$500k, that same mentorship is just an operational cost or a shortcut investment. The mistake: Thinking that "overcoming objections" works miracles. Furthermore; The reality: You don't overcome objections of lack of real capital with smooth talk. Because the cost of "educating" the audience is high. Low-ticket audiences need to be convinced that they need the product. The high-ticket audience ALREADY KNOWS they have a problem; they just want to know if I, the person most capable of solving it, will solve it with the most practical effort possible on their part. I don't spend 1% of my time explaining "why" my product is important, because I don't speak to the wrong audience. Positioning vs. Hidden Charity: Price is not an absolute barrier, but a demographic watershed. Trying to sell exclusivity to those seeking survival is not a sales failure, it's a strategic geography error. Because price is a filter, not an obstacle. The market often confuses "price objection" with incompatibility with reality. The truth that separates the big players from the amateurs is simple: high-ticket products are not expensive; they are simply inaccessible to those who do not have the necessary context to absorb them. There is an Ecosystem Incompatibility: Selling a high-value solution to an illiquid audience is like trying to install cutting-edge software on obsolete hardware. The problem isn't the code (the product), but the infrastructure of the recipient. My Insight: Low-ticket audiences buy based on sacrifice; high-ticket audiences buy based on return on time. Not to mention the Psychology of Capital; For the right audience, my price is an investment, a shortcut. "Those with a lot of money and little time pay to avoid problems. Those with a lot of time and little money create problems to avoid paying." Sincerely, Miss TW